Do purchased B2B lead lists work?
You’ve probably heard that email is your best tool for connecting with new leads and honing your business development, but do purchased lead lists work? That depends on whether the addresses…
How to improve your email prospecting efforts
Sometimes the biggest hurdle to new business is actually keeping track of your emails. So how do you improve your email prospecting efforts? While there are apps you might try…
Email works when you don’t look fake
If you thought it was bad enough trying to get a prospect on the phone before, you can rest assured that the recent increase in robocalls will do nothing to…
Offer value in your email
There are three factors to any successful prospecting email: You grab your audience’s attention. You continue to build interest with them. You encourage them to respond, or stay engaged with…
Inbox management is getting in your way
Sometimes the biggest hurdle to new business is actually keeping track of your emails. You’ve already got your routine messages to sift through: in-house correspondence, calendar reminders, maybe even a…
Tired of prospecting? Then automate it.
Don’t underestimate the power of a nap. It helps recharge your energy, improve your mood, and reduce stress—not to mention make you a better problem-solver. You can’t go full steam…
Prospecting is easier when you measure electronic engagement
Most sales teams prospect too much or too little, because they don’t have direct feedback to tell them otherwise. You’re cold-calling and leaving voicemails, but no one returns them. You’re…
How to get Better at Prospecting for New Business
Some of us are better at prospecting for new business than others. If you feel like you’re not getting enough conversations with potential prospects, you probably need a different approach.…
The real key (fob) to prospecting
Technology is meant to improve our experiences, and some pieces can do it so well that we actually forget that they’re there. A perfect example is the remote key fob.…
Prospects may not shake your hand, but they’ll still keep you in mind
If there’s one thing you can be thankful about when it comes to prospecting, it’s that unless they flat out tell you no, you still have a chance of new business.…