Offer value in your email
There are three factors to any successful prospecting email: You grab your audience’s attention. You continue to build interest with them. You encourage them to respond, or stay engaged with…
Take your prospects on one adventure at a time
At the rate we’re going, we’ll probably have at least one superhero movie every year until we die. (Disclaimer: that’s not necessarily a bad thing.) One way that studios can…
Yes, your prospects can get offended. No, it’s not the end of the world.
by Will Rotondi Ever make a joke that didn’t go over well? (Of course you have, don’t fib.) Humor isn’t the only area where you have to watch what you…
Mind your (email) language
by Will Rotondi As a culture, we love social media. Chances are that we’ll spend more cumulative hours in our day chatting to each other digitally than we ever will…
Salespeople have a hard time with dead space
by Will Rotondi When you’re talking with your prospect on the phone, how often do you let the conversation just sort of…pause? I’ll wager it’s little to none, but please…
When do you start planning for new business?
by Will Rotondi I hope your answer is yesterday. It takes time to warm up your cold leads – those who know next to nothing about you, or what you…
3 basic tenants of (prospecting) email etiquette
by Erika Cannon erika.cannon@rallyprospecting.com We all email, all day, everyday. But emailing someone you don’t know is different from emailing your coworker, your friend, your mom, or even a referral.…
7 tasks for successful prospecting
by Erika Cannon erika.cannon@rallyprosepcting.com There’s no magic bullet that will produce new customers for you overnight. But if you persistently and consistently work at an integrated approach to prospecting, your…