Those leads aren’t dead—you’re just not giving them enough time
Those leads aren’t dead—you’re just not giving them enough time Why does it matter differentiating between a lead and a prospect? It might seem like a minor point of semantics,…
Don’t wait for better sales to ramp up your digital prospecting
We talked a while back about how your slow season doesn’t really exist. When you aren’t generating much revenue, spend that time laying the groundwork in anticipation for when you…
Quarantine’s one silver lining for new business
Many of your best prospects may still be working remotely. While that might initially seem like a detractor for generating new business, there is one silver lining: the more likely…
You need a new way to network
Traditional B2B networking has always relied on personal interaction. These days, coronavirus has done a good job of eliminating those opportunities. Even as some states look to slowly reopen their…
Prospect successfully during COVID-19
In a time of social distancing and other preventative measures against the spread of coronavirus, email and telecommuting have become vital to maintaining important employee communications. They’re also your best…
How Many Leads Should you Expect?
You may already know that email is your best means to get through to your ideal leads. What you may not know is how beneficial it is to automate this…
Sales hates prospecting—almost as much as those team meetings
Want to make a salesperson groan? Bring up the subject of prospecting. It may arguably be the most important stage of any new business development, but it’s also the most…
Why it’s taking you longer to get new business
Prospecting is changing in the B2B world, says Forbes. It’s taking longer to secure new business discussions because people are now able to do most of their initial research, especially…
You didn’t ask to sell, but you’re more than capable
What’s the single most difficult aspect you’ve experienced when trying to sell? Was it the time you spent finding and verifying the right people to reach out to? Was it…
Are you armchair quarterbacking your lead gen?
by Will Rotondi Despite the damage we saw from Hurricane Irma, many thought it would be a lot worse. Nearly two weeks prior our news was inundated with coverage of…