You’re not asking your prospects the right questions
by Will Rotondi You’d think asking questions would be the most straightforward part of any prospecting conversation. You provide a service. You know prospects who need that service. You ask…
Are you afraid of looking incompetent when you prospect?
by Will Rotondi When you’re prospecting, you want to make sure that a) you’re targeting the right business, and b) you’re talking to the right person. If either of these…
Email tracking: creepy? Not really.
by Will Rotondi It’s no secret that emails can be tracked, and that companies can use software to confirm (or, at least, be pretty darn sure) that you’ve opened up…
Are you relevant when you prospect?
By Will Rotondi You’ve probably heard more than once—in fact, many times—that in order for you to engage with your prospects and outshine your competition, you have to be relevant.…
Time to change your prospecting tune?
By Will Rotondi I’m willing to bet there’s more than one reason the Millennial Whoop has become a thing. People will say it’s because it’s catchy, feel-good material. I say…
Prospect like a TED talk – or the Pope
by Erika Cannon Erika.cannon@rallyprospecting.com We’re all mortals. That means we can only absorb three things. Why do you think successful TED Talks – and the Pope, by the way –…
Not all prospects will meet you in the middle – yet
By Will Rotondi If you’ve ever had the misfortune of trying out one of these little puzzles, you know that at first glance, they look simple. Two minutes in, you…
Can your prospects hear you now? Good.
By Will Rotondi I set up a pretty wicked sound system this week. And the best part? It actually worked the way I thought it would – the first time.…
Why a little “friction” is good for your lead gen
By Will Rotondi Online dating has gone back to its non-digital roots. There’s an app now that requires you to call someone before you’re allowed to text them in order…
Don’t wait until your business is in the red to prospect
by Will Rotondi It’s easy to fall under the assumption that once you’ve kept a client for so long, you’re guaranteed to have them forever. That can be detrimental to…
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