How to Talk to your Potential Clients
by Will Rotondi When talking to potential clients there is a trend of trying to sell ones' product right away. Maybe the reason we’re often in a hurry is because…
That typo might get you business
by Will Rotondi I’ll be the first to admit that I’m a hypocrite when it comes to spelling errors: those that I catch I find to be eyesores, yet I…
Yes, you can get social anxiety in lead gen
by Will Rotondi You send out dozens and dozens of emails, but all you seem to get are crickets. Or, if some people do respond, it’s usually “no, thanks,” or,…
Mind your (email) language
by Will Rotondi As a culture, we love social media. Chances are that we’ll spend more cumulative hours in our day chatting to each other digitally than we ever will…
How well do your prospects know you?
by Will Rotondi Why don’t prospects want to buy from you right now? Is it that they don’t see your value? – don’t understand what you do? – don’t know…
What will make your prospects respond?
by Will Rotondi There are a lot of sales professionals who look at email prospecting and don’t get it. I can hear them now: Why would I reach out to…
Salespeople have a hard time with dead space
by Will Rotondi When you’re talking with your prospect on the phone, how often do you let the conversation just sort of…pause? I’ll wager it’s little to none, but please…